January 2013 to 2019
Global
Vice President Commercial Marketing, GE
In this executive role, Alessandra leads GE's efforts to create and capture growth globally. She operates across numerous industrial sectors, fostering an innovative culture, designing new products, working with local partners and positioning the right coverage.
- Quarterly operational global revenues at country level
- Creation, structure and positioning of a global new organization
- $15B Outcome, understanding and measuring global customer's needs locally
- 30 executives in direct line as well as industry experts' committees
- Lead teams worked across Healthcare, Additives, Oil&Gas and Power businesses
- Recent focus define, explore and capture educated leads for newly acquired Alstom business both in Renewable Energy and Grid solutions